Informed decisions from emissions data

Background  

The Wallenius Wilhelmsen group is a market leader in roll-on/roll-off (RoRo) shipping and vehicle logistics, managing the distribution of cars, trucks, rolling equipment and breakbulk to customers all over the world.

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Challenge  

Scope 3 is widely discussed, but harder to act on in practice. In shipping, emissions data is often only available after the fact, and remains too vague and too disconnected from the decisions behind it.

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Solution

Wallenius Wilhelmsen saw the gap. The issue was not only reporting, but how emissions data could inform decisions. The idea was simple: make emissions visible before anything moves. The Carbon Calculator was built to bring climate impact into the planning phase, where it can influence outcomes. By combining real trade lane data with a standardised emission calculation methodology, it gives users an early estimate of emissions for a given shipment.

The Carbon Calculator is designed to shift emissions from hindsight to foresight.Route, fuel, cargo. It all becomes part of the decision-making process, rather than something reviewed afterwards.Because the tool connects to operational data, those early estimates don’t live in isolation. They can be compared to actual emissions later on, helping close the loop between planning and reality.

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Result

When emissions are visible at the right moment, it can support more informed decisions and clearer trade-offs. This brings sustainability into the core workflow, rather than treating it as a parallel track. For customers, that could mean moving beyond reporting emissions to actively working to reduce them. It also enables greater transparency across the supply chain and a stronger foundation for meeting growing ESG expectations. Looking ahead, the pressure on Scope 3 isn’t going away. The focus is shifting towards earlier, more informed decisions.By making emissions data more usable, Wallenius Wilhelmsen helps bring emissions into those decisions